Cursos de Negocios (Arkansas State University - Campus Querátaro)

The Bachelor of Science (B.S.) in International Business permits students to prepare for managerial careers in international business. The program provides a broad business foundation with an emphasis on international and global practices.

Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. All types of organizations perform marketing activities to facilitate exchanges.